PSA National Webinar: Tik Tok, Reels... What's the Big Deal?

  • 25 May 2023
  • 12:00 PM - 1:00 PM
  • ONLINE

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TikTok is the hottest talk about town, but is it relevant for you and your speaking business? (spoilers: it probably is, even if you don't like it).

The rise and rise of TikTok has been pervasive in the last few years, and even if you don’t use it for your target market, it has influenced every other major social platform, most notably Instagram Reels. As a professional speaker, building a brand, establishing authority, and growing an audience is an essential marketing activity, and that’s why we’ve invited expert help to make sense of the opportunities, and clear out the clutter.

Join Edwin Smith from The Social Sandwich in a live Q&A to explore the changing nature of Instagram, the importance of short form video, the opportunities for professional speakers for using TikTok (and discussions of things to watch), and plenty more.

About Edwin Smith

Edwin’s worked in social media for 10 + years, managing the accounts for some of the biggest shows on TV – including The Voice, I’m A Celebrity Get Me Out Of Here, Love Island, Australian Survivor and many more. 3 years ago, Edwin started his own business called The Social Sandwich, where he works with a range of businesses to maximise their social media footprint. Edwin’s claim to fame is that B-grade Aussie celebrities sometimes like his Instagram photos. He doesn’t take himself too seriously and will try to make you laugh at least 3 times during the session.

About the national webinar series

In response to member feedback, each month you’ll hear from someone who’s highly successful in their field, with ideas, tools and insights to help move the needle of your speaking business – whether your focus is keynotes, training, webinars or other modalities.

The sessions will be no longer than 60 minutes and at least a third of this time will be dedicated to peer learning. We’ll use breakout rooms so you can discuss your takeaways and ideas – so come prepared to engage and share.

Webinars in this series are included in your PSA membership. Guests are welcome to register for $55 per session (GST inc).

Process:

Once you have registered to attend (Members for FREE, Guests $55) you will receive a confirmation email providing you with information on joining the webcast. 

Note:  We encourage you to attend the session live so you can take part in what will be a highly valuable discussion. The recording will be sent to everyone who has registered.

PSA’s Values in Action Policy applies to this Event

The May National Event is sponsored by: