IMPORTANT NOTE: Due to ongoing changes in COVID-19 policies, Lindsay will not be at the event in person but will present direct from QLD via the AV and streaming facilities at Kailis.
Part 1: Add another stream of income to your business
Are you relying on just one stream of income in your speaking business?
Is that enough to pay all the bills?
If you want to earn more money with less effort, then you shouldn't miss the next PSA WA chapter event on the 19th July 2021 (Note: Change of Date to accommodate members who are away in the school holidays).
In this presentation, Lindsay Adams OAM CSP will join us via Zoom and will share how he has earned well over a quarter of a million dollars from simply adding another stream of income to his business. What started as an accidental income has become a budget line item in his income every year now since he began in the year 2000.
You will learn:
- How to double the income on almost every assignment without asking your client for extra money
- How to stand out from the crowd as an in-demand expert
- How to become known in your field with a unique offering that reflects your brand
Part 2: The 3 Massive Mistakes that Speakers and Business owners make that keep them struggling to get recommended.
- Do you get enough recommendations from your networking efforts each week?
- Do you ever receive a recommendation but don’t manage to get the business over the line?
- Do you have a relationship marketing plan for your business?
Business owners understand the value of relationships, but they don't often have control over the recommendations they get. Relationship marketing is the most effective form of marketing for businesses with limited marketing budgets. If you are willing to invest the time to learn specific relationship marketing strategies, tools, and techniques you can double, even triple your sales in months without spending additional marketing dollars.
You will learn:
- How to harness the power of relationship marketing to drive sales for fast, sustainable business growth
- The power of building a relationship marketing plan
- How to develop a strategic relationship marketing network
- Identify who should be in your network
- How to find them, and how to motivate those people to recommend you.
ABOUT THE SPEAKER
Lindsay Adams OAM CSP is a relationship management specialist known around the world as the Relationships Guy. He has been in the speaking business now for 21 years and has served as State & National President of Professional Speakers Australia and International President of the Global Speakers Federation. He was awarded a Medal in the Order of Australia (OAM) by the Australian Government for services to the professional speaking industry in 2020.
Event Details (note new format)
6.00pm dinner (at your own cost) at reserved PSA tables at Kaillis Bros
(Please note: dinner is not included in the registration fee)
6.45pm Registration Opens
7.00pm Meeting begins: Introduction and Welcome
7.10pm Add another stream of Income
7.55pm Networking and refreshment break (order drinks for later)
8.10pm The 3 Massive Mistakes
8.50pm Wrap up and announcements
PSA’s Values in Action Policy applies to this Event
Call to Action: PSA Members, we would like to hear from you! We welcome your suggestions of topics and or speakers (you can include yourself!) that you believe would be of value to the majority of PSA WA Members. If you have suggestions please let the Chapter Leadership Team know.
FREE PARKING! At 6pm the Kailis staff parking is opened to patrons of Kailis
A key aspect of PSA Membership is the 8 core competencies. At each event we ensure that the content is aligned with one or more of these competencies.
Each Event will have some emphasis on
Competency 1 – Professional Awareness
Competency 2 – Professional Relationships
This Event specifically aligns with:
Competency 7 – Sales and Marketing
Competency 8 - Managing the Business
As a chapter leadership team, we also align all our events with or theme for the year. This is to concentrate on three areas in our speaking business.
The overarching theme is Building Connections for Tangible Growth. There are three elements
The Business of Delivery
This deals with the skills of delivery techniques AND your health as if you are not healthy then this affects your ability to deliver as a professional.
The Business of Content
This deals with all aspects of creating and delivering fresh professional content and enhancing the client experience in dealing with PSA members
The Business of Leverage
Leverage allows us all to grow our businesses from marketing to sales to repackaging content