How to leverage video during Covid-19

  • 27 Oct 2020
  • 12:00 PM - 1:15 PM
  • Virtual Meeting - Webinar
  • 41


  • This session is only available to PSA Members

Registration is closed

As part of the ‘Speaking for a Crisis’ series to support our members during these unusual times we find ourselves in, we are pleased to present, free for PSA members, a session by Cristian Trujillo

How to leverage video during Covid-19

Video is the most effective and most popular form of content on social media today.

Did you know that people retain 95% of what they see in video, compared to 10% for text?

But with the current amount of video being shared, standing out from the crowd can be challenging. Likewise, if you produce the wrong type of video, or use it incorrectly, the consequences for your image and speaking business can be devastating.

In his presentation, Cristian will show you what videos you need to produce to and how to implement a video strategy on social media to be seen as the expert in your industry and grow your speaking business. Covering:

  • The does and don’ts of producing your own videos
  • How to create valuable content for video
  • Tips to film your own videos
  • How to present in front of the camera

    About Cristian Trujillo

    Cristian Trujillo is an engineer, video strategist and producer born in Chile.

    Before coming to Australia, Cristian developed a successful career at PwC as a business consultant and information security specialist. Since then he became a videographer, founding his own video production agency in 2012.

    Over the last 8 years he has produced over 600 productions in Australia and internationally and has helped over 700 business leaders and speakers design video strategists to grow their business.

    His video strategy framework offers a unique approach to video productions that ensures your videos not only look great but align to your business goals and strategy.

    Format for the Event (in AEDT):

    12:00pm - Welcome and Introduction with host Jon Yeo
    12:05pm - Leveraging Video with Cristian Trujillo
    1:05pm - Q & A and wrap up
    1:15pm - Close


    Once you have registered to attend (FREE), you will receive a confirmation email providing you with information on joining the webcast

    Note: This online session will be recorded for registered participants who can't make it live.