How to Get More Bookings by Giving Clients what they Really Want with Helen Macdonald CSP
Would you like to get more clients in 2020?
It’s not 1990 anymore – it’s actually 30 years later! So if you’re not getting the traction and success you’d like with clients – if you’re struggling to get them to bite – then you might need to reinvent the way you approach your business and Rethink your Pitch.
As we start a new decade, reinvention is not an option, it's an imperative – because our clients have reinvented themselves and they are looking for different things from speakers, trainers and consultants than they were 30, 20 or even 10 years ago.
So how can you best position yourself to get the clients you want?
Session 1: The Reinvention Mindset – How to Rethink your Pitch to get Better Results
Helen Mac CSP has been a highly successful speaker for the past three decades. She is also an expert in Reinvention – in the last decade, she has reinvented her lifestyle, her relationship, her business and The Great Trentham Spudfest to name just a few of her adventures!
As speakers, we need to develop what Helen calls "The Reinvention Mindset" to stay flexible and nimble to meet the needs of our increasingly demanding customers.
In this session Helen will share with you her personal story of reinvention so that you can learn:
- What reinvention is and why it’s essential
- What clients are now looking for from speakers, trainers and consultants
- How to develop a Reinvention Mindset that will keep you relevant and ahead of your competitors
- How to rethink your pitch to give clients more of what they want in a changing world
Session 2: The Speakers Lab – How to Apply the Reinvention Mindset to Rethink the Way you Pitch your Offering
In our very first Speakers Lab Helen Mac CSP and Gary Edwards CSP will guide you through applying the Reinvention Mindset to your own business offering so that you leave with a much clearer idea of how to rethink your pitch and position yourself for greater impact in 2020.
About Helen Mac CSP
Helen is a Past National President of Professional Speakers Australia and is the only speaker in Victoria to have been presented with all of the Chapter Awards – Rookie of the Year, Mentor of the Year and the Golden Mike. In April 2016, she was awarded our Association’s highest honour, “The Nevin" for outstanding presence in the speaking industry.
We're delighted to have Helen joining us for our first meeting of the year, for an exploration of what we need to do to maximise the potential of the year ahead.
At a Glance:
6:00 - Meet for dinner in the bistro if you're free!
6:45 - Registration opens
7.15 - Meeting begins - welcome from Gary Edwards
7:20 - Session 1: Helen Mac CSP
8:05 - Coffee Break
8:15 - Session 2: Speakers Lab
9:00 - Meeting Close
After the meeting, please join us in the bar for a drink and chat!