After taking into consideration some of feedback about what you would still like to hear and also reflecting on what we had already covered throughout the year and where there may still be some gaps in learning, we have put together 5 speakers giving us 15 minutes on some hot topics.
The 5 speakers and their topics are showcased below, going to be a big evening of impact and learning...
Speaker: Dixie Carlton
What Amazon’s Latest Changes Mean for Australian Authors and Readers
Amazon has stopped shipping directly to Australian customers. That means that you are unable to buy even your bulk author copies directly from Amazon anymore. And as a reader, you are unable to buy from Amazon.com either if you live here. So authors – your readers need to know how to best get your books going forward. Because Amazon is still king! And Amazon remains the second biggest search engine in the world for all of us – authors and readers.
Confusing times... let’s clear that up.
Dixie (Maria) Carlton is a Word Witch, Storyteller, and Curator of Conversations about Tough Stuff. Founder of Author-ity AuthorsTM, Dixie is the author of both fiction and non-fiction books. She established one of the first Australasian collaborative publishing companies in 2006 and has since worked globally with thought leaders, international speakers and game-changers as publisher and publishing coach. Dixie has assisted in the development, distribution and publishing of more than 60 books, and been a witness to significant changes in the publishing industry. Dixie is an expert in the cutting edge of publishing tools and trends, and will be speaking about the impact of the recent changes on Amazon that affect Australian authors and readers.
Speaker: Brad Hauck
Discover 5 Technologies Every Speaker Should Be Leveraging
In this session, Brad will cover 5 technologies that will make your speaking business easier, more profitable & time leveraged. Implementing just one could save or make you thousands of dollars over the next 12 months!
Brad Hauck is Mr Web Marketing. In the past 7 years, his clients have sold over 1 Billion Dollars worth of products & services from the leads he’s generated though online marketing. If you want to be "Virtually Famous" in your market, take your business to #1, break the Internet with your sales... Brad can get you there faster!
Speaker: Nina Sunday CSP
Key Learnings from Influence18
When 1,200 speakers come together for 5 days, ideas happen, bonds form, and you learn new strategies that can completely transform the trajectory of your business.
It’s like drinking from a firehose. Nina Sunday, CSP, attended National Speakers Association's convention, Influence18, in Dallas, Texas, in July. ‘The ROI is significant’, Nina says.
In 15 minutes Nina will give you a taste of the her key learnings from the event in – publicity, PR and newsjacking, tech tools for interactivity, SEO (Search Engine Optimisation), authorship, podcasting, the craft of speaking, hot topics and trends, marketing on a shoestring, storytelling, adding humour, recruiting help and social media,
After graduating with a BA, Dip Ed and working in education, performing arts, sales and television, Nina Sunday CSP founded training company, Brainpower Training, and over two decades grew a network of Facilitators delivering her IP in business skills Australia-wide. Past board member and NSW State President of Professional Speakers Australia for two years, Nina Sunday is author of 3 books and 5 training videos on business skills. Her latest book is 'Workplace Wisdom for 9 to thrive'.
Speaker: Louise Williams
Iconic Personal Branding
Iconic Personal Branding is a whole other playing field when it comes to positioning you as a Keynote Speaker. Many speakers are relying heavily on formal headshots and photographs of them on stage delivering to audiences, to communicate their value and 'hope' that they stand out from the crowd. There is a much more effective way, that harnesses your creativity and uniqueness while making a much more powerful first/second/unlimited impression.
Louise Williams will illustrate how to:
- Showcase you as the first and only choice as the expert in your field.
- Remain consistently fresh and engaging in your positioning, to ensure repeat future speaker engagements with your previously attended events.
- Assist your contacts in feeling confident that you will deliver what you promise and make them look good in hiring you as a speaker.
- Create a "Domino Effect" in communicating the value in your core message.
- Bring to life your core identity and unique personality in your visual content.
- Leading with a signature Iconic Brand, especially when marketing to conservative audiences.
Louise Williams is a Personal Branding Expert, with an extensive background as a former teacher and Psychologist. She also has a Masters in Organisational Psychology. Louise has an obsession with creativity and vulnerability, transforming entrepreneurs into iconic leaders. She helps her speakers to crack open the known and unknown parts of themselves, shine a light on creative ways to amplify their uniqueness, and make their iconic brand commercially smart with an increase in bookings, referrals and enquiries.
Speaker: Cathryn Warburton
The Two Top IP Tips for Speakers!
As professional speakers, it is important for us to be well-informed when it comes to intellectual property and other risks to our businesses. Imagine if there were one or two legal mistakes you were inadvertently making in your professional speaking business right now, that could potentially cost you thousands, if not tens of thousands of dollars. Imagine also that once you know about these mistakes, they are pretty straight forward to correct. Cathryn Warburton, the Legal Lioness, will reveal the two most common and costly intellectual property mistakes she has seen professional speakers make in her 20+ years as an intellectual property lawyer, by using real life examples. More importantly, she will explain how you can avoid these intellectual property risks, and keep your speaking business safe from a legal perspective.
Cathryn Warburton is a mulit-international award winning lawyer, trade mark attorney, business mentor and speaker. She has over 1000 trade mark registrations under her belt, including for pop stars and television shows. She is called "The Legal Lioness" due to her legendary tenacity. Cathryn is the author of 6 books for small business owners. She fulfills her passion for lifting others to success through her signautre program "Brave & Bountiful", which helps small business owners and speakers find and monetise their unique niche.
5.30pm Registration Opens & Networking in Chester's Bar
6.00pm Doors Open
6.20pm Dinner service
6.45pm Session 1 Commences
7.45pm Dessert service
8.00pm Session 2 Commences
9.00pm Event concludes