including the Power of Video
Join us at the next PSA NSW/ACT Chapter event and get the very latest in marketing tips for your speaking business.
As well as learning from expert speakers, you’ll make great connections with like-minded colleagues.
What's in store at this event:
5.00pm Pre-session - Tales from the Trenches
Join sales specialist and storyteller extraordinaire Sam Ades in a session where you get to road-test your own stories and receive real time feedback from the audience.
6.00pm – The Power of a Video Strategy with Cristian Trujillo
Learn how to increase lead generation and be seen as the leader in your industry using video and social media.
Did you know video has 1200% more engagement and shares on social media than text and photos combined?
Did you know people spend 88% more time on a website with video?
Video is the most effective way to promote your business, but if used incorrectly it can seriously damage your business. That’s why it’s vital that you understand how video works before producing videos.
Here’s what you’ll learn from expert video strategist and producer Cristian Trujillo:
- The secrets behind video and the key elements to consider when producing it
- An insightful and revolutionary approach to strategically implementing video in your business How to effectively increase brand awareness, lead generation and conversion rate with video
- How to properly brief a videographer to produce your videos
You can find out more about Cristian’s workshops in this two-minute video: https://youtu.be/w9-0o3rXjp4
About Cristian Trujillo
Cristian is an engineer born in Chile. He arrived in Australia in 2007 with a four month student visa, no English and no contacts. Before coming to Australia, Cristian developed a successful career at PwC as a business consultant and information security specialist.
In Australia, he worked cleaning toilets and delivering milk for six months until he could learn the language, after which time he found a freelance job as a junior video editor at UnseenTV (online TV channel in Sydney) where over three years he mastered the skills of editing, filming, production and directing, becoming head of production in 2010.
In 2012 Cristian founded CreativeCreations.tv, a high-end corporate video production agency based in Sydney. Since then he has produced and directed over 600 high-end video productions across Australia, Asia, South America and Europe for online and TV broadcast.
Cristian has combined his engineering background, business experience and talent for videography to develop a groundbreaking framework to strategically implement video in any organisation, offering corporates a unique approach to video productions that ensures their videos not only look great, but align to their business goals and strategy.
Cristian runs exclusive Video Strategy Workshops, master classes and private corporate training sessions and has worked with more than 350 leaders and marketers in Australia, USA, New Zealand and South America to design their video strategies and grow their businesses.
The Best Marketing Strategies In 2018 with Cham Tang
The world of marketing changes so rapidly it's hard to keep up! As you’ll hear from marketing expert Cham Tang, what worked one year ago is becoming obsolete, while at the same time exciting new opportunities are opening up.
Discover how to use the most up-to-date marketing strategies to get yourself fully booked for speaking gigs or create an endless stream of clients in your business.
Here’s what you’ll "take away"
- The only seven marketing strategies Cham recommends
- How to create an automated marketing pipeline of qualified leads and clients
- How to get big results from a small budget
- Facebook and Instagram inside secrets
Cham is a marketing and client attraction expert. He shows people how to get a 500% return on every marketing dollar they spend (even if they're starting from scratch).
With over 12 years experience in the Business & Personal Development industry, Cham has worked with Anthony Robbins, Dr John Demartini, and over 350 businesses in Australia.
Having spent more than $600,000 in Facebook ads over 8.5 years, Cham was personally mentored by Facebook and is a Facebook certified professional planner.
He has appeared in media including SBS Insight, Sydney Morning Herald, Huffington Post and news.com.au
With his dynamic BS presenting style, Cham is passionate about helping speakers share their message, sell meaningful products and services and get rewarded for it.
We’re delighted to welcome Chapter leadership team member Gill to the microphone as our September MC. Gill is an expert speaker and trainer on customer relationship management software and the creator of the “Ahead of the Pack” seminars - which help business leaders decide which CRM is right for them.
At a Glance:
5.00pm: Registration opens
5.15pm: Tales from the Trenches with Sam Ades
5.50pm: Short break
6.00pm: Formal meeting start with MC Gill Walker
6.10pm: Session 1 - Cristian Trujillo
7.00pm: Dinner and networking break
7.45pm: Session 2 - Cham Tang
8.35pm: Fun Group Photo and evening close