VIC|TAS State Meeting - Influencer and Lead Generation Indicator with Jane Anderson CSP

  • 15 May 2017
  • 5:30 PM - 9:00 PM
  • Bayview on the Park, 52 Queens Road, Melbourne


  • Early Bird discount closes Monday 8 May 2017 (login to activate member rate)
  • (login to activate member rate)

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Feature Speaker: Jane Anderson CSP - Influencer and Lead Generation Indicator

By 2020 50% of the workforce will be self-employed and content marketing will double to a $300 billion dollar industry.

The future of an on-demand workforce means experts such as speakers, consultants, trainers and coaches need to be on the forefoot and marketing themselves more than ever.

The greatest challenge for Australian experts will be how to do this whilst navigating the tall poppy syndrome.

In this workshop Jane will show you the 12 key skills to grow your personal brand, presence and positioning in the new world of work for speakers.


  • Why your brand, positioning and personality are the collaterals for your new business growth. 
  • Four key activities to grow your influence in your industry, income for you and impact for your clients. 
  • Why the sequence of your marketing activity matters and how to spin a lot of plates at once. 
  • The secret to leveraging one piece of content over 40 times online before you put it in a book, keynote or workshop. 

As an added extra you will also have once-off free access to Jane’s Lead Generation Indicator, the world’s first diagnostic measuring marketing gaps for industry experts, valued at $80!!  

Jane Anderson CSP

Jane Anderson is a communication expert with over 13 years’ experience in Influencer Marketing. She has worked with over 20,000 people on building more trust in their businesses and brands, including Virgin Australia, Lego, Ikea, Rio Tinto and Origin Energy.

Jane’s blog was recently voted in the top 25 branding blogs globally and she is one of 12 LinkedIn Small Business Influencers in Australia. 

As a faculty member in Thought Leaders Business School, she mentors some of Australia’s leading experts in their field and was a nominee for the Telstra Women’s Business Awards for 2014 and 2016. She is also the author of four books, including the upcoming “INFLUENCER: The 12 secrets to explode your list, sky-rocket your leads and supercharge your visibility.”

Feature Speaker: Janeen Sonsie - 5 Mindset Principles for Sales Success

It takes high energy engagement to make sales happen but what does that look like? This high-powered presentation will deliver a new perspective on the powerful mindset of sales success. Your take-aways will be:

  • Why presenting your own high-energy, authentic self is critical
  • How to create the energy that engages people and builds trust and understanding
  • Tools to leverage the 5 Principles  in building trusting relationships

Janeen Sonsie

Janeen shows business leaders and teams how to break through the blockages that stifle their profitability, by getting real with each other to build profitable relationships internally and externally through authentic sales and marketing.

During her 25 years in the IT industry – from hands-on technical roles to sales, marketing and management - Janeen worked with some of the globe’s biggest names, such as Cisco and HP. Also as a professionally-trained actor, she learned how to tap into her real self and draw on her own authentic experiences to bring a powerful stories to life. Armed with Janeen’s practical tools, businesses build productive, authentic relationships.


5.30 to 6.15: Pre-Session Presentation - Janeen Sonsie
6.15 to 7.00pm: Dinner
7.00 to 8.30: Main Presentation - Jane Anderson

8.30pm: Wrap up and conclusion

8.30 to 9.00(+): Networking in the bar