WA Chapter Meeting - If You're Speaking, you Should be Writing AND Publishing Disruption

  • 11 Sep 2017
  • 6:00 PM (UTC+08:00)
  • Botanical Room 4, Crown, Great Eastern Highway Perth


  • Book by Tuesday 5 September 2017
  • Book by Tuesday 5 September 2017

Registration is closed

Our September meeting has a publishing focus, to help you get thinking about publishing globally through the power of publish-on-demand technology and better understanding the changes to the publishing industry.

It is an evening pondering If You’re Speaking, you Should be Writing - The Advent of the Independent On-Demand-Printing Author presented by Ian Hooper, better known in the publishing world as author Ian Andrew, and Publishing Disruption: The Challenges and Opportunities For Speakers presented by Glennys Marsdon.

Session 1 - Ian Andrew

Learn how Ian took his career passions and channelled them into creative stories.

With the significant changes in the publishing industry, and the flexibility of making the decision to self-publish, Ian Hooper will take you on a journey, beginning with his decision to release his first novel and the key choice to either:

  1. Visit every traditional publishing house and agent in the hope of being selected, or
  2. Participate in self-publishing, paying thousands of dollars upfront to get hundreds of books printed to then try and sell them; or
  3. Look to new publishing methods, harnessing Publish-on-Demand technology and, with minimum outlay, have a book globally available.

With four novels and an anthology of poems published, Ian now helps others to understand and leverage the opportunities available to fast-track your writing experience.

Learn how he turned his career to a life spent between writing new novels, speaking engagements, delivering training courses and being an advocate for the processes involved.

Be guided through an action plan and consider what books you may progress, and how you can leverage the power on on-demand printing to reach a wider audience at a lower cost.

Session 2 - Glennys Marsdon

Learn about the publishing disruption through understanding the changes taking place in the industry. Do people still value books? What’s happening in the land of book sellers?

The impacts of the change in publishing books are often not well understood. To fast track you through the opportunities and pitfalls of progressing your book products, this session provides guidance to the options available.

Glennys Marsdon will discuss the rise of self-publishers and unearth the lessons to be learnt, based on her own experience over the past ten years, and lessons learnt at the Australian Society of Authors (ASA) National Congress.

This practical session will provide an overview of the current landscape, explore opportunities for experts, highlight what to avoid and enable you to develop key actionable items to get you on your way.

Our Presenters

More About Ian Hooper 

Ian Hooper, who writes under the penname of Ian Andrew, was born in Belfast in 1966, and grew up in Larne, on the magnificent North Antrim coast of Northern Ireland.

Knowing what he wanted to do by the time he was seven, it took him another eleven years to grow tall enough to fulfil his boyhood ambition of joining the Royal Air Force as an aircraft avionics technician. His first posting was to one of the UK’s fighter stations just in time to see the last hurrahs of the Cold War.

After specialising in electronic warfare, he became an intelligence officer and spent twenty years in the military. In 2009, he found himself with a weekly train commute that led to the opportunity to pen the story that was to become ‘A Time To Every Purpose”. Gaining successful reviews from press and readers alike, he decided to embark on a series of detective stories that would become the Wright & Tran novels.

Making the choice to publish independently, Ian also established the Book Reality Experience business to assist other authors realise their book dreams, partnering with the Alliance of Independent Authors and being a member of Ingram Spark’s Independent Author International Advisory Board.

He now provides international workshops and seminars that train people in the skills needed to successfully harness publish-on-demand technology, with his base in the idyllic surrounds of Western Australia’s rural South West.

For more information about Ian, visit https://www.linkedin.com/in/ianandrewauthor/.

About Glennys Marsdon

Glennys Marsdon is an award-winning author of two successful books, and an independent consumer psychology consultant with over 20 years’ experience researching why we do what we do.

Her passion for problem solving saw her established The Customers’ Voice in 2000, which specializes in advertise, brand development, customer service and social issues. She has worked with a broad range of clients including: Australia Post, Chevron, KFC, SKG Radiology, Telstra, Woolworths, and WA Tourism to name a few.

If you drank Swan Gold in the ‘80s, giggled at the HBF Teddy Bear in the ‘90’s, watched ECU advertisements over the last decade, or the recent Australian Defence Force Accomplished offerings, you’ll have seen some of her work. Glennys now brings this expertise to her work with authors.

Her work publicly admired by Seth Godin she has led education programs to teach authors how to self-publish and develop their personal brands.

In her spare time, she is writes a monthly column, blogs at So Perth and The Ponder Room, is the Professional Development Officer (WA) for the Australian Society of Authors, and resides on the boards of the MS Society of WA and Carers Advisory Council.

For more information about Glennys, visit https://www.linkedin.com/in/glennys-marsdon-13859b27 or www.glennysmarsdon.com