Platform Professionals Summit
Held Friday immediately prior to Convention in Canberra.
Session open to all CSPs and those who earn in excess of $300k per year from speaking-related activities.
We are delighted that Leanne Christie will present the session she delivered at NSA Convention in San Diego last year... one of the most value-packed and sought after breakouts at Convention there.
Building a World Class Brand that Drives Bookings
We all know marketing is important, but what strategies actually work? How do you develop materials that cut through the noise and get a buyers attention - rather than count you out before the race has begun? The answer is developing a new mindset around marketing, and what it takes to build a world class brand. In this session, learn how to get surgical with your marketing spend and create impact where it counts.
• Creating a killer demo that actually converts
• Website strategies that cut through the noise
• Taking back control – how to use video as a sales tool
• WIFM – the golden rules to sending newsletters that don't get deleted!
• Global trends – what's hot, works and coming your way
Your Presenter - Leanne Christie
Having launched Ovations International in 1986 and then ODE Management, with Julie Winterbottom, in 2006, Leanne Christie, is the only person in the world who owns both a Speakers Bureau and a Speaker Management company.
Ode Management is the only global speaker management company in the world, in addition to the first of its kind in Asia Pacific.
Leanne has developed a reputation for sky rocketing new talent, creating powerful speaking brands across Asia Pacific and the
, whilst managing the business operations of some of globes top-tier talent.